Who Is Influencing Your Teen?

While parents are still the essential influence in a teen’s life, social media personalities (more than celebrities and sports stars) are also influencing your teen. 44% of teens have purchased something an influencer recommended, and 52% of Gen Z say that they’ve turned to those influencers for health or medical information. This advice ranges from unproven workout routines to “detox” teas. One study found 20% of TikTok workout videos contained information that could lead to injury. Help your teen make decisions on what to buy or try vs. what to simply enjoy for entertainment’s sake.

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